Pink Frosting - Australia's #1 Party & Wedding ShopAustralia's #1 Party & Wedding Shop
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About Us

Pink Frosting is Australia's number one online wedding shop, and is one of the fastest growing businesses in Australia - having recently won awards on BRW's Fast100 companies list two years running and was awarded a Smart50 Companies gong!  Our online shop was launched in December 2006 and has quickly grown to be one of the most trusted online shops in Australia, with over 300,000 customers and now employing more than 40 amazing Aussies.  Pink Frosting's stunning wedding and party supplies can be seen in the leading wedding and kids magazines, as well as in home style and fashion magazines such as Real Living , InStyle and American Vogue Bambini .

The name Pink Frosting represents the iconic expressions such as "the icing on the cake" and "the cherry on top" - all of the Pink Frosting team believes that pink frosting is a must-have for any kind of celebration in her home!  The Pink Frosting team believes that every celebration can be just that little bit more special with our stunning products sourced from all around the world.

The major shops in Pink Frosting's online store are:

Being the leading retailer in Australia and New Zealand, Pink Frosting is the preferred retailer for the world's leading wedding and party brands such as Kate Aspen, Cathy's Concepts, Beverly Clark, Ivy Lane and Jamie Lynn.  Our brands and range grow constantly and our buying team travel the world to find the latest and most exciting party and wedding supplies to bring to Australia.

Although now closed to concentrate on our stunning online store, Pink Frosting's wedding planning and wedding styling has been seen in all the leading wedding and celebration magazines, such as Cosmopolitan Bride, Real Weddings, Wedding Style Guide, Bride to Be and countless others!  It is the same people who used to style Pink Frosting's weddings that now source the products for our Pink Frosting online store.  That's what makes Pink Frosting's range so impossibly gorgeous!

The Pink Frosting team also brings you daily wedding ideas and party ideas through our party planning pages.  Scour through hundreds of articles to help you create and plan the perfect soiree for your unique celebration, with the help from the experts at Pink Frosting.


Haven't I seen you somewhere before?  Pink Frosting in the Media

Pink Frosting's party and wedding shop, event management and professional event styling services have been profiled extensively by Australian media. Aaah, so that's where you've seen us!

For media enquiries, please contact Pink Frosting at .


Follow the fabulous team at Pink Frosting on Facebook.   We'll give you updates on sales, new entertaining ideas and the latest products as quickly as we know about them!

Facebook:  Pink Frosting's Facebook Page



Why Choose Pink Frosting?

  • Unique personalised range of event supplies
  • Proudly Australian owned & operated
  • 300,000+ events decorated by our store
100% Satisfaction Guarantee